Disco Fever: A Look Back at the 70s Dance Craze

Disco

Overview of 1970s music scene

The 1970s were a vibrant and eclectic time for music, with various genres flourishing and making their mark on the cultural landscape. From the rise of disco to the continued popularity of rock and roll, this decade saw a diverse range of sounds capturing the hearts and minds of music lovers around the world. Artists like Elton John, David Bowie, and Led Zeppelin dominated the charts, pushing boundaries and redefining the music scene with their innovative styles and performances.

As technology advanced, the introduction of synthesizers and electronic instruments played a significant role in shaping the sound of 1970s music. This era also witnessed the mainstreaming of genres such as funk, soul, and punk rock, with bands like The Bee Gees, Earth, Wind & Fire, and The Ramones leaving an indelible mark on the music industry. The 1970s music scene was a melting pot of creativity and expression, setting the stage for the diverse musical landscape that would follow in the decades to come.
• The rise of disco music brought a new energy to the dance floors, with artists like Donna Summer and Bee Gees dominating the charts.
• Rock and roll continued to thrive in the 1970s, with bands like Led Zeppelin, Pink Floyd, and Queen pushing boundaries and experimenting with their sound.
• The introduction of synthesizers and electronic instruments revolutionized the way music was created, leading to innovative sounds and styles.
• Genres such as funk, soul, and punk rock gained mainstream popularity during this decade, influencing future generations of musicians.
• Artists like Elton John, David Bowie, and Fleetwood Mac redefined what it meant to be a performer in the 1970s music scene.

Origins of disco music

Disco music emerged in the 1970s as a vibrant and energetic genre, combining elements of funk, soul, and pop music. Its roots can be traced back to the underground club scene in cities like New York and Philadelphia, where DJs began experimenting with mixing and blending different tracks to create a continuous dance groove. The pulsating beats and infectious rhythms of disco quickly caught on, drawing in diverse audiences and setting the stage for a cultural phenomenon.

One key element in the development of disco music was the influence of marginalized communities, particularly the LGBTQ+ and African American communities. These groups found solace and liberation on the dance floor, where disco music provided a soundtrack for self-expression and unity. The rise of disco reflected a desire for inclusivity and diversity, as people from all walks of life came together to celebrate the music and embrace a sense of belonging in the discotheques of the era.
• Disco music emerged in the 1970s as a vibrant and energetic genre
• It combined elements of funk, soul, and pop music
• Its roots can be traced back to the underground club scene in cities like New York and Philadelphia
• DJs began experimenting with mixing and blending different tracks to create a continuous dance groove

One key element in the development of disco music was the influence of marginalized communities:
– LGBTQ+ community found solace and liberation on the dance floor
– African American community embraced disco as a soundtrack for self-expression
– Rise of disco reflected a desire for inclusivity and diversity

The pulsating beats and infectious rhythms of disco quickly caught on:
* Drawing in diverse audiences
* Setting the stage for a cultural phenomenon

Influence of disco on pop culture

Disco music exploded onto the music scene in the 1970s, bringing with it a cultural phenomenon that transcended the world of music. The infectious beats and catchy rhythms of disco quickly permeated pop culture in various forms, from fashion to dance to film and beyond. The rise of disco music not only dominated the airwaves but also made a lasting impact on society, influencing mainstream culture in ways that can still be seen today.

From dance floors to runways, disco’s influence on pop culture was undeniable. The glamorous and flamboyant style associated with the disco era became a defining aesthetic for the 1970s. Disco-inspired fashion trends such as platform shoes, bell-bottom pants, and glittery ensembles were embraced by the masses, solidifying disco’s place in the annals of pop culture history. Additionally, the emergence of iconic dance moves like the Hustle and the YMCA dance further cemented disco’s impact on how people moved and grooved on dance floors around the world.
• The rise of disco music not only dominated the airwaves but also made a lasting impact on society
• Disco’s influence on pop culture can still be seen today in various forms
• Disco-inspired fashion trends like platform shoes and bell-bottom pants became popular in the 1970s
• Iconic dance moves such as the Hustle and YMCA dance further solidified disco’s impact on dance floors

Characteristics of disco music

Disco music is known for its pulsating beats and infectious rhythms that are designed to get people on the dance floor. The genre often features a four-on-the-floor beat, where the bass drum hits on every downbeat, creating a steady and driving groove. With its emphasis on the rhythm section, disco music is all about getting listeners to move their feet.

In addition to its rhythmic appeal, disco music typically incorporates lush orchestration, including strings, horns, and funky guitar riffs. The use of syncopated basslines and carefully layered instrumentation adds depth and richness to disco tracks. Vocals in disco songs are often soulful and energetic, encouraging audience participation and creating a sense of unity and celebration on the dance floor.
• Disco music is characterized by its pulsating beats and infectious rhythms
• The genre often features a four-on-the-floor beat, creating a steady groove
• Disco music emphasizes the rhythm section to get listeners moving their feet
• Lush orchestration with strings, horns, and funky guitar riffs are common in disco tracks
• Syncopated basslines and layered instrumentation add depth and richness to disco songs
• Vocals in disco music are typically soulful and energetic, encouraging audience participation

Popular disco artists of the 70s

The 1970s disco scene was dominated by talented artists who left a lasting impact on the music industry. One of the most iconic figures of this era was Donna Summer, known as the “Queen of Disco.” Her powerful vocals and catchy tunes, like “Hot Stuff” and “Bad Girls,” solidified her as a superstar of the disco genre. Another key player in the disco movement was the Bee Gees, a trio of brothers whose soundtrack for the film “Saturday Night Fever” became one of the best-selling albums of all time. Songs like “Stayin’ Alive” and “Night Fever” propelled them to international fame and secured their place in music history.

Aside from Donna Summer and the Bee Gees, other notable disco artists of the 70s include Gloria Gaynor, whose hit “I Will Survive” became an anthem of empowerment, and KC and the Sunshine Band, known for infectious tracks like “Get Down Tonight” and “Boogie Shoes.” The Village People brought a fun and flamboyant energy to the disco scene with songs like “Y.M.C.A.” and “Macho Man,” while acts like Chic and Earth, Wind & Fire added a touch of funk and soul to the disco sound. These artists, among many others, helped define the vibrant and energetic sound of disco that continues to be celebrated and enjoyed to this day.
• Donna Summer, known as the “Queen of Disco,” had powerful vocals and catchy tunes like “Hot Stuff” and “Bad Girls”
• The Bee Gees, a trio of brothers, became international stars with hits like “Stayin’ Alive” and “Night Fever”
• Gloria Gaynor’s anthem of empowerment, “I Will Survive,” made her a disco icon
• KC and the Sunshine Band brought infectious tracks like “Get Down Tonight” to the disco scene
• The Village People added fun and flamboyant energy with songs like “Y.M.C.A.” and “Macho Man”
• Chic and Earth, Wind & Fire added funk and soul elements to the disco sound

Disco fashion trends

Disco fashion in the 1970s was characterized by bold, vibrant colors, sparkles, and glamour. This era saw the rise of flashy outfits made of materials like satin, spandex, and sequins, reflecting the disco music’s upbeat and extravagant nature. Men embraced fitted shirts with wide collars, bell-bottom pants, and platform shoes, while women flaunted high-waisted flare pants, halter tops, and slinky dresses that accentuated their curves. The disco scene was all about making a statement through clothing, pushing the boundaries of traditional fashion norms with daring ensembles that exuded confidence and self-expression.

Accessories played a crucial role in completing the disco look, with oversized sunglasses, hoop earrings, and chunky jewelry being popular choices. Hairstyles were equally bold, with afros, long and sleek locks, or glamorous curls being common among disco-goers. The disco era’s influence on fashion was undeniable, paving the way for experimental and flamboyant styles that continue to inspire designers and fashion enthusiasts to this day.
• Disco fashion in the 1970s was characterized by bold, vibrant colors, sparkles, and glamour
• Flashy outfits made of materials like satin, spandex, and sequins were popular
• Men embraced fitted shirts with wide collars, bell-bottom pants, and platform shoes
• Women flaunted high-waisted flare pants, halter tops, and slinky dresses that accentuated their curves

Accessories played a crucial role in completing the disco look:
• Oversized sunglasses
• Hoop earrings
• Chunky jewelry

Hairstyles were equally bold during the disco era:
• Afros
• Long and sleek locks
• Glamorous curls

The disco era’s influence on fashion was undeniable:
– Paved the way for experimental and flamboyant styles
– Continues to inspire designers and fashion enthusiasts today.

Iconic disco dance moves

The 1970s disco era brought with it a plethora of iconic dance moves that continue to captivate audiences to this day. One of the most famous disco dances is the “Hustle,” characterized by its smooth and flowing movements that sync perfectly with the funky beats of disco music. The Hustle gained widespread popularity in clubs across the globe and is still celebrated for its intricate footwork and stylish flair. Disco enthusiasts also embraced the “Disco Finger,” a move where dancers point their index finger in the air while elegantly swaying to the music, epitomizing the cool and groovy essence of the disco scene.
• The Hustle: Known for its smooth and flowing movements
• The Disco Finger: Dancers point their index finger in the air while swaying to the music

Notable disco clubs of the era

Studio 54 was a legendary disco club in New York City that epitomized the glamour and excess of the era. It was a hotspot for celebrities, artists, and socialites, known for its exclusive guest list and extravagant parties. The club’s innovative sound system and iconic dance floor became synonymous with the disco movement, attracting crowds looking to see and be seen.

Another iconic disco club of the era was Paradise Garage in New York City, often hailed as the birthplace of house music. Known for its diverse and inclusive crowds, Paradise Garage was a haven for the LGBTQ+ community and people of all backgrounds. The club’s resident DJ, Larry Levan, was a pioneer in shaping the club’s unique sound, blending disco, funk, and soul to create a transcendent musical experience for club-goers.
• Studio 54 was a legendary disco club in New York City
• It epitomized the glamour and excess of the era
• Known for its exclusive guest list and extravagant parties

• Paradise Garage in New York City was another iconic disco club of the era
• Often hailed as the birthplace of house music
• A haven for the LGBTQ+ community and people of all backgrounds

Impact of disco on LGBTQ+ community

Disco music of the 1970s played a significant role in shaping the LGBTQ+ community’s culture and identity during a time when societal attitudes towards non-normative sexual orientations were fraught with prejudice and discrimination. The disco era provided a safe haven for LGBTQ+ individuals to express themselves freely and openly, both on the dance floor and in their daily lives, fostering a sense of belonging and acceptance within a community that often faced marginalization.

The pulsating beats and electrifying rhythms of disco music served as a unifying force for LGBTQ+ individuals, creating a space where they could escape societal constraints and embrace their true selves without fear of judgment or persecution. As disco clubs became popular gathering spots for the LGBTQ+ community, they became instrumental in forging friendships, relationships, and a shared sense of camaraderie that transcended the barriers of gender, sexuality, and social norms.
• Disco music of the 1970s provided a safe haven for LGBTQ+ individuals to express themselves freely
• The pulsating beats and electrifying rhythms of disco music served as a unifying force for LGBTQ+ individuals
• Disco clubs became popular gathering spots for the LGBTQ+ community, fostering friendships and relationships

Disco in movies and television

In the realm of cinema and television, disco music became a prominent feature during the 1970s era. Films such as “Saturday Night Fever” starring John Travolta, showcased the electrifying atmosphere of disco clubs and brought the music to a wider audience. The pulsating beats and infectious rhythms of disco tracks added a vibrant and energetic backdrop to many iconic dance sequences in movies, creating a sense of escapism and celebration on screen.

Similarly, television shows of the time often integrated disco music into their soundtracks and storylines, reflecting the cultural phenomenon that disco had become. Popular series like “Charlie’s Angels” and “The Love Boat” frequently featured disco-themed episodes, where characters donned glittering outfits and grooved to the tunes of the era. The presence of disco in movies and television not only entertained audiences but also helped cement its status as a defining element of 1970s pop culture.
• The film “Saturday Night Fever” starring John Travolta was a pivotal moment for disco music in cinema
• Disco tracks added vibrancy and energy to dance sequences in movies
• Television shows like “Charlie’s Angels” and “The Love Boat” incorporated disco music into their soundtracks and storylines
• Disco became a defining element of 1970s pop culture thanks to its presence in movies and television

Criticism and backlash against disco

Disco music faced significant backlash during the late 1970s as critics and certain segments of society began to express disdain towards the genre. Detractors often cited its commercialization, superficiality, and perceived lack of musical depth as reasons for their disapproval. Some viewed the extravagant and glamorous image associated with disco as a stark contrast to the authenticity and rawness of other music movements of the time, fueling further criticism.

Furthermore, the rapid commercialization and mainstream success of disco led to accusations of selling out and prioritizing profit over artistic integrity. Many critics argued that the disco industry had become overly commercialized, with record labels and artists focusing more on producing catchy, danceable tracks for mass consumption rather than creating music with genuine emotional depth or societal commentary. This commodification of disco music led to a disillusionment among some music fans and critics who felt that the genre had strayed away from its roots as underground dance music.
• Critics and segments of society expressed disdain towards disco music
• Reasons cited for disapproval included commercialization, superficiality, and lack of musical depth
• Extravagant and glamorous image of disco seen as contrasting authenticity of other music movements
• Accusations of selling out and prioritizing profit over artistic integrity in the disco industry
• Focus on producing catchy, danceable tracks for mass consumption rather than genuine emotional depth or societal commentary
• Disillusionment among some music fans and critics who felt disco had strayed from its underground dance roots

Disco’s lasting legacy in music

Disco’s impact on music transcends the confines of the 1970s era, leaving a lasting legacy that continues to influence contemporary musical landscapes. The pulsating beats, funky basslines, and soaring vocals of disco have seeped into a wide array of genres, from electronic dance music to modern pop. Its emphasis on danceability and infectious grooves has become a cornerstone of popular music production, with many artists drawing inspiration from disco’s euphoric soundscapes.

Moreover, the unabashed celebration of diversity and inclusivity within the disco movement has left an indelible mark on the music industry. Disco provided a platform for marginalized communities, particularly the LGBTQ+ community and people of color, to express themselves freely and unapologetically. This spirit of acceptance and liberation continues to resonate in music today, as artists strive to create spaces that embrace difference and promote unity through the universal language of music.
• Disco’s impact on music transcends the confines of the 1970s era
• The pulsating beats, funky basslines, and soaring vocals of disco have influenced contemporary musical landscapes
• Disco has seeped into a wide array of genres, from electronic dance music to modern pop
• Its emphasis on danceability and infectious grooves has become a cornerstone of popular music production
• Many artists draw inspiration from disco’s euphoric soundscapes

Moreover, the unabashed celebration of diversity and inclusivity within the disco movement has left an indelible mark on the music industry. Disco provided a platform for marginalized communities, particularly the LGBTQ+ community and people of color, to express themselves freely and unapologetically. This spirit of acceptance and liberation continues to resonate in music today as artists strive to create spaces that embrace difference and promote unity through the universal language of music.

Evolution of disco into other genres

The infectious beats and groovy rhythms of disco music in the 1970s laid the foundation for the genre to evolve and influence a wide range of musical styles. As the disco era faded, its elements found new life in genres such as house, techno, and dance-pop. DJs and producers began experimenting with electronic sounds and incorporating disco samples, creating a fresh sound that resonated with a new generation of music lovers.

The fusion of disco with electronic music gave rise to subgenres like nu-disco and disco house, blending the retro feel of disco with modern production techniques. This evolution allowed disco to stay relevant in the ever-changing landscape of music, showcasing its enduring appeal and influence on contemporary dance music. From the dance floors of the 1970s to the pulsating beats of today’s clubs, disco’s journey into other genres continues to captivate audiences and keep the spirit of disco alive.
• The infectious beats and groovy rhythms of disco music in the 1970s laid the foundation for evolution
• Genres like house, techno, and dance-pop were influenced by disco elements
• DJs and producers experimented with electronic sounds and disco samples to create a fresh sound
• Fusion of disco with electronic music gave rise to subgenres like nu-disco and disco house
• Disco’s journey into other genres showcases its enduring appeal and influence on contemporary dance music

Disco’s influence on modern dance music

Disco’s infectious beats and groovy rhythms laid the foundation for modern dance music to evolve and flourish. The pulsating basslines, catchy melodies, and emphasis on danceability have been seamlessly integrated into various electronic and pop music genres, shaping the sound of contemporary dance music around the world. From house to techno, from EDM to pop, traces of disco’s influence can be heard in the club anthems and chart-topping hits that dominate the airwaves today.

The spirit of inclusivity and celebration that defined the disco era continues to resonate in modern dance music, fostering a sense of unity and joy on the dance floor. The communal experience of letting loose and surrendering to the music remains a core principle of modern-day club culture, a legacy inherited from the disco movement of the 1970s. As artists and producers continue to draw inspiration from disco’s vibrant sound and energy, the genre’s influence on modern dance music shows no signs of fading, keeping the disco spirit alive and thriving in the 21st century.
• Disco’s infectious beats and groovy rhythms laid the foundation for modern dance music
• Pulsating basslines, catchy melodies, and emphasis on danceability have been integrated into various electronic and pop music genres
• Traces of disco’s influence can be heard in club anthems and chart-topping hits today
• The spirit of inclusivity and celebration from the disco era resonates in modern dance music
• Modern-day club culture embraces the communal experience of surrendering to the music
• Artists continue to draw inspiration from disco’s vibrant sound, keeping its influence alive

Disco-themed parties and events

Disco-themed parties and events transport attendees back to the glamorous and vibrant era of the 1970s. These gatherings often feature elaborate decorations, glittering disco balls, and colorful light displays that recreate the iconic atmosphere of legendary disco clubs. Guests are encouraged to dress in retro disco fashion, donning sparkly outfits, bell-bottom pants, and platform shoes to truly immerse themselves in the disco experience.

Dance floors at disco-themed parties come alive with classic hits from artists like Donna Summer, Bee Gees, and Gloria Gaynor, setting the stage for attendees to showcase their best disco dance moves. The music pulsates through the venue, creating a pulsating rhythm that beckons party-goers to let loose and groove to the infectious beat. Disco-themed parties and events not only serve as a nostalgic tribute to the disco era but also as a celebration of the music and culture that continues to captivate audiences to this day.
• Disco-themed parties and events offer a nostalgic trip back to the glamorous 1970s era
• Elaborate decorations, glittering disco balls, and colorful light displays create an iconic atmosphere
• Guests are encouraged to dress in retro disco fashion for an immersive experience
• Dance floors come alive with classic hits from artists like Donna Summer and Bee Gees
• Attendees can showcase their best disco dance moves to pulsating rhythms

Revival of disco in recent years

In recent years, there has been a noticeable resurgence of disco music and culture. This revival has been seen not only in the music industry but also in fashion, dance, and entertainment. Many artists have been incorporating disco elements into their new music, infusing modern sounds with the vibrant rhythms and grooves that defined the disco era.

Furthermore, disco-themed parties and events have become increasingly popular, attracting a diverse crowd of all ages looking to immerse themselves in the glitz and glamour of the 70s disco craze. From funky disco beats to flashy disco outfits and iconic dance moves, the revival of disco has brought a sense of nostalgia and joy to many who are rediscovering the magic of this influential era in music history.
• The resurgence of disco music has been evident in the charts, with artists like Dua Lipa and The Weeknd incorporating disco influences into their hit songs.
• Fashion trends have also seen a revival of disco-inspired styles, with sequins, bell-bottoms, and platform shoes making a comeback on runways and in streetwear.
• Dance clubs around the world are hosting themed nights dedicated to disco music, attracting both seasoned dancers and newcomers eager to learn classic moves like the Hustle and the Electric Slide.
• Movies and television shows set in the 70s are gaining popularity once again, showcasing iconic disco hits and capturing the spirit of an era known for its vibrant energy and carefree attitude.

Memorable disco hits of the 70s

One of the most iconic disco hits of the 1970s is “Stayin’ Alive” by the Bee Gees. The infectious beat and falsetto vocals of the brothers Gibb made this song an instant classic that continues to be a staple of disco playlists. Another unforgettable disco anthem is Gloria Gaynor’s “I Will Survive.” This empowering and resilient tune became an anthem for the disco era and remains a symbol of strength and confidence for many.

Additionally, no discussion of disco hits would be complete without mentioning “Dancing Queen” by ABBA. This catchy and upbeat song captured the essence of the disco era with its irresistible hooks and lively energy. Furthermore, Donna Summer’s “Hot Stuff” sizzled on the dance floors with its sultry vocals and funky sound, solidifying her status as the “Queen of Disco.” These memorable hits defined the sound of the 70s disco craze and continue to be celebrated for their infectious rhythms and timeless appeal.
• “Stayin’ Alive” by the Bee Gees
• “I Will Survive” by Gloria Gaynor
• “Dancing Queen” by ABBA
• “Hot Stuff” by Donna Summer

These iconic disco hits not only dominated the charts during the 1970s but also left a lasting impact on music history. The vibrant and energetic sound of these songs continues to resonate with audiences today, keeping the spirit of disco alive for new generations to enjoy. Whether you’re looking to dance the night away or simply bask in nostalgia, these memorable hits are sure to transport you back to the glittering dance floors of the disco era. So put on your dancing shoes and get ready to groove to some of the greatest disco hits of all time!

Disco’s connection to the civil rights movement

Disco music emerged during a time of significant social change and upheaval in the United States. The 1970s disco era coincided with the ongoing Civil Rights Movement, which sought to secure equal rights and opportunities for Black Americans and other marginalized communities. As disco music gained popularity, it became a unifying force that brought people from diverse backgrounds together on the dance floor. The pulsating rhythms and infectious beats of disco provided a space where individuals could set aside their differences and simply enjoy the music, creating a sense of unity and solidarity that mirrored the ideals of the Civil Rights Movement.

In addition to serving as a backdrop for social change, disco music also played a role in breaking down racial barriers in the music industry. Many disco artists and performers were Black, Latino, or members of other historically marginalized groups who found success and recognition in the genre. The disco scene welcomed diversity and embraced artists from various backgrounds, giving a platform to individuals who may have faced discrimination in other musical genres. By celebrating diversity and inclusivity, disco music helped to promote the values of equality and acceptance that were central to the Civil Rights Movement.
• Disco music emerged during a time of significant social change and upheaval in the United States
• The 1970s disco era coincided with the ongoing Civil Rights Movement
• Disco became a unifying force that brought people from diverse backgrounds together on the dance floor
• The pulsating rhythms and infectious beats of disco provided a space for unity and solidarity

• Disco music played a role in breaking down racial barriers in the music industry
• Many disco artists were Black, Latino, or members of other marginalized groups
• The genre welcomed diversity and embraced artists from various backgrounds
• Celebrating diversity and inclusivity, disco helped promote equality and acceptance

The rise and fall of the disco era

The 1970s marked the peak of the disco era, with its pulsating beats, extravagant fashion, and vibrant dance culture captivating audiences worldwide. Disco music, with its catchy rhythms and lush orchestrations, became synonymous with glittering nightclubs and carefree partying. The rise of disco brought about a sense of liberation and escapism, offering a temporary escape from the social and political turmoil of the time.

However, as the decade progressed, disco faced a backlash from critics who viewed it as superficial and commercial. The saturation of disco in mainstream media led to an oversaturation of the market, resulting in a decline in quality and creativity within the genre. Moreover, the association of disco with hedonism and excess began to alienate some listeners, leading to a shift in musical tastes towards more introspective and rebellious genres like punk and new wave. The once-thriving disco scene started to lose its luster, signaling the end of an era that had defined an entire generation.
• The rise of disco in the 1970s brought about a sense of liberation and escapism
• Disco music became synonymous with glittering nightclubs and carefree partying
• Critics began to view disco as superficial and commercial as the decade progressed
• Oversaturation of disco in mainstream media led to a decline in quality and creativity within the genre
• The association of disco with hedonism and excess alienated some listeners, leading to a shift towards genres like punk and new wave

Celebrating the music and culture of the 70s disco craze

The 1970s disco craze left an indelible mark on music and culture, becoming a symbol of liberation, joy, and self-expression. The upbeat tempo, catchy melodies, and infectious rhythms of disco music transported people to the dance floor, where they could let loose and revel in the moment. The glittering disco balls, vibrant dance floors, and glamorous fashion of the era epitomized the carefree spirit and exuberance of the 70s.

Many iconic artists emerged during the disco era, creating timeless hits that are still beloved today. From Donna Summer’s sultry vocals to the Bee Gees’ infectious harmonies, disco music captured the hearts of millions around the world. The vibrant energy and sense of community fostered by disco clubs and events celebrated diversity and acceptance, bringing people together in a shared love for music and dance.
• Disco music of the 70s was known for its upbeat tempo and infectious rhythms
• The disco craze symbolized liberation, joy, and self-expression
• Iconic artists like Donna Summer and the Bee Gees emerged during this era
• Disco clubs and events fostered a sense of community and acceptance
• Glittering disco balls, vibrant dance floors, and glamorous fashion epitomized the carefree spirit of the 70s